Mobile Internet Usage Report

Telephia recently released a report on mobile Internet usage. While the subscriber rate is increasing, the access and experience still lags far behind Internet browsing via the computer. According to their research, 34.6m mobile subscribers (presumably just in Europe, US and Canada?) accessed the Internet on their mobile device in June 2006 - up about 6 percent from January 2006 according to a PC World analysis of the Telephia report. Sites geared to quick hit lookup searches for e-mail, weather, maps and sports stats dominate the Top 10 visited sites during the month, including sites that have done a good job of optimizing their content and display for the mobile browser:

1. Yahoo! Mail
2. The Weather Channel
3. ESPN
4. Google Search
5. MSN Hotmail
6. MapQuest
7. AOL Mail
8. CNN
9. Yahoo! Weather
10. Yahoo! Search
    

Also discussed in the release is the Telephia U.S. Device Census Report for the second quarter of 2006. Surprisingly, the Opera mobile browser doesn't make the Top Mobile Web Browser list. Rather, browsers that ship with U.S. phones dominate the list with a combined 60% share from Openware, Motorola and Nokia browsers.

technorati tags:mobile, internet, mlearning

Blogged with Flock